Most advertisers have historically relied on three classes of data, all of which came with a certain level of a violation of privacy of the consumer. Recently, a new class of data, "Zero-Party Data" is creating a slow inexorable shift towards personal data that is willingly given to advertisers by consumers for their own benefit.
Zero Party Data: What It Is and Why You Need It - Oktopost
Posted by eyalkatz under AdvertisingFrom https://www.oktopost.com 1576 days ago
Subscribe
“You are most welcome Gaurav....”
“transition plan is the first thing to start. Thank for sharing this...”
“I have been using Picuki, and other tools. But, I was not aware about IG...”
“I am not into Google Sites. I still and always prefer WordPress. Easy to...”
“Semrush is changing. And, I am following the path....”
Comments