Monday, October 27, 2025

Square Unveils ‘Building for Resilience’ Initiative to Support Small Businesses

Share

When a major disruption occurs, many small businesses face uncertain challenges that can threaten their operations. Recently, a significant outage of Amazon Web Services (AWS) sent shockwaves through the digital ecosystem, impacting countless companies worldwide. However, Square showcased its resilience during this crisis, maintaining operational continuity while many others struggled.

Randy Wigginton, in a recent update, explained how Square was able to navigate this situation with relative ease, shedding light on the steps taken to ensure reliability for its users. This offers invaluable insights for small business owners navigating the complexities of their digital infrastructures.

Square operates on AWS, relying on its services for crucial aspects of its business operations. Yet, when AWS experienced a major outage early Monday morning, impacting numerous businesses, Square had already laid the groundwork to mitigate these disruptions effectively. By strategically maintaining its most critical systems, such as Square Payments and Square Point of Sale, across multiple AWS regions, Square could seamlessly redirect its operations to alternate data regions, ensuring minimal interruption for its users.

During the AWS outage, Square’s monitoring systems promptly flagged the issue, allowing on-call teams to react quickly. Most sellers experienced only a brief period of intermittent checkout errors—lasting about 20 to 30 minutes—while those utilizing Square’s offline payments feature observed minimal disruptions. “It’s important to note that errors were intermittent; no one was blocked, and if you tried a second time, you likely got through,” Wigginton remarked, underscoring the importance of responsive customer service during critical moments.

For small business owners, this incident serves as a potent reminder of the importance of maintaining robust systems. The investment Square made in its multi-regional infrastructure proved invaluable, preventing a complete halt in service even amidst significant disruptions. “While this incident demonstrated the strength of those investments, we also recognize that no platform is immune to disruptions, and there’s always more work to do,” stated Wigginton.

One of the standout features during this outage was Square’s offline payments capability. Sellers could continue processing transactions without the usual reliance on Internet connectivity. This feature highlights an important takeaway for small business owners: investing in tools that enhance operational resilience can significantly mitigate risks during disruptions.

However, the incident also revealed areas where improvements are necessary. Some systems, particularly non-payment functionalities like phone support, were affected due to their reliance solely on the compromised AWS region. “These are opportunities we are pursuing to further protect our systems against disruptions like this,” Wigginton acknowledged. This reality serves as a crucial reminder for small businesses to identify potential weaknesses in their operational frameworks, enabling them to address and fortify these areas against future uncertainties.

As Wigginton notes, reliability isn’t merely a single feature but an ongoing commitment. For small business owners, adopting this mindset can help foster stability in their operations. Square’s investments in enhanced monitoring systems, architectural safeguards, and coordinated response strategies illustrate a proactive approach that can serve as a model for businesses of all sizes.

The company emphasizes the importance of continuous improvement as well. Every incident, regardless of scale, offers vital lessons that inform future strategies. Wigginton pointed out that robust monitoring alerts on-call teams to potential disruptions in seller workflows, facilitating rapid responses that enhance overall service reliability.

Additionally, Square is focused on expanding its offline capabilities. By doing so, they aim to bring reliability to more tools—such as the Kitchen Display System (KDS)—that small businesses often rely on. This commitment to innovation and enhancement speaks directly to the needs of small business owners who may face similar challenges in their operational environments.

The AWS outage and Square’s response reflect the complexity of modern business operations and the importance of strategic planning in an increasingly interconnected digital landscape. For small business owners seeking to protect their operations, learning from these experiences can provide actionable insights that contribute to long-term stability and success.

For more insights into Square’s infrastructure improvements and their approach to reliability, you can view the original post here.

Image Via BizSugar

Elizabeth White
Elizabeth White
Elizabeth White is a retail strategist and writer specializing in small business success. With over a decade of experience in retail management and merchandising, Elizabeth has helped countless entrepreneurs optimize their store layouts, improve inventory management, and boost customer engagement. Her insights cover everything from in-store marketing tactics to e-commerce integration. Elizabeth’s practical advice empowers small business retailers to thrive in competitive markets. When she's not exploring retail trends, Elizabeth enjoys visiting local boutiques and curating her ever-growing book collection.

Read More

Local News